Lobbyists’ Job and Objectives

A resident of Clive, Iowa, Craig Schoenfeld graduated from the University of Wisconsin at Stevens Point, where he obtained a bachelor of arts in communications and political science. Craig Schoenfeld, an expert in political management, currently serves as the president of CR3 Connect.

CR3 Connect is a leading strategic advocacy and lobby firm. Lobbyists have the objective to influence political decisions and actions so that they can benefit certain individuals or companies for which they work. Lobbyists are basically advocates that can support and propose changes in legislation or in amendments. To perform their job well, lobbyists first have to understand policy initiatives, whether regional or international, to provide strategies that can help their companies. For legislation and amendments to be changed, the lobbyists have to convince legislators to vote for the change.

Lobbying is an important and legal action in the US and it’s starting to get used more and more as in 2019, more than $3 billion was spent to influence political policy. This has become the all-time high record of payment, with 2010 holding the previous record.